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Success Stories

Our impact over the last decade has been profound.

We enable people to see their own lives and choices performed in front of their eyes, so they can reflect on their actions and be galvanized to make a difference to their – and Kenya’s – future. We succeed where others cannot because we go directly into Kenya’s most under-served and hard-to-reach communities and speak to people in a way they trust and enjoy. Because all our performers come from the communities in which we work, we are able to sensitively engage with people on otherwise culturally taboo subjects. Our audiences feel connected to our performances because we are considered the children, brothers, sisters and friends of our target audiences.



Our HIV programme has reached an audience of over 1 million people in the last decade. Wherever we go, 91% of audience members are more likely to be tested for HIV after seeing a S.A.F.E. performance, and we achieve 100% enrolment in HIV treatment programmes compared to the government’s 48%. On average, 76% of audience members are more willing to use condoms after seeing a S.A.F.E. performance. Audience willingness to support people with HIV/AIDS increases to 59% after seeing a performance or engaging with community programmes and 82% of audiences say they feel comfortable with and trust S.A.F.E. counsellors.


Female Genital Cutting

In 2009, SAFE Maa was honoured at the Illorikan ceremony held once every 25 years. The Chiefs used this opportunity to announce to 3,000 people that it is time to discuss ending FGC: the first time that discussion about female genital cutting had ever been publicly acknowledged in this community. Originally we had thought it would take a generation to end FGC in this community, but now we think we can achieve community-wide abandonment by 2020. When this is done, girls and women for generations to come will be protected against the violence of FGC.


Clean Drinking Water

By August 2014, SAFE Pwani had delivered clean drinking water to 17,000 people in Kikoneni District. Significantly, there has been no cholera outbreak in the area since the project has started. Over 76% of beneficiary families have reported an improvement in their children’s health, including a significant reduction in stomach aches, diarrhoea and fevers. Over 94% of the community has recognised that untreated water causes diseases and over 98% will continue to purify their water. The number of cases of water borne diseases was reduced drastically: from 562 at our time of entry to just 89 upon project completion.



From 2010-2012, we toured in areas that were badly affected by the post-election violence of 2008 with a play that provoked conversations about peace, identity and tribalism. Feedback from interviews and surveys after S.A.F.E.’s performances was overwhelmingly positive, with over 90% of respondents saying that they felt the play had had a positive influence on their communities. Over 80% of audience members later discussed the issues addressed with other people who had not seen the play and over 70% of respondents expressed the view that an individual can make a difference in the quest to maintain community cohesion.